Sunday, July 29, 2012

New Date for Take Back the Movies Event - August 11

Thanks to the overwhelming response to this event, we need a little more time to get everything in place.  We'll now be "taking back the movies" on Saturday, August 11 with free admission to several theaters in the Aurora and greater Denver area.

In order to ensure that every dollar we collect goes toward the purchase of movie tickets, we will stop accepting donations on Monday, August 6.  

Watch this space for updates on which theaters will be part of the event.  We'll post the list as soon as we have it.

Saturday, July 28, 2012

July 28 update

In the news:
  • There's a great article (link) in Parade magazine online about Take Back the Movies, and it represents the first national coverage of what we're trying to do.
  • In the first independent pickup of the story, 10 News in Sacramento, CA, ran a piece in their newscast on Thursday as well (link).
  • KOWB in Laramie, WY, posted an article as well (link)
  • We've seen over 8000 hits on the site.  Keep spreading the word!

Friday, July 27, 2012

July 26 Update

Fundraising
Between corporate and individual contributions, we now have enough money to purchase 1000 tickets!  This is very exciting, but we want to go bigger.  We're talking to local theaters, as well as the corporate folks at AMC, Cinemark (owners of Century Theaters), and Regal/UA to see whether they'll offer deeper discounts or a matching donation of tickets so we can fill more theaters on the 4th.

Media Coverage
  • Jason was on 9 News Denver by phone yesterday (click for video) and in the studio today (not posted online yet, but we're working on it) talking about the event.  
  • The story has also been picked up by 10 News in Stockton, CA.  
  • Interviews with a radio station and a couple of newspapers should also yield more links soon